​“The Effect of Voice AI on Digital Commerce.” Chenshuo Sun, Zijun (June) Shi, Xiao Liu, Anindya Ghose (2025). Information Systems Research, 36(2):1147-1166. 

“Hype News Diffusion and Risk of Misinformation: The Oz Effect in Healthcare,”  Zijun (June) Shi, Xiao Liu, Kannan Srinivasan (2022). Journal of Marketing Research, 59(2), 327-352.

• Winner, Paul E. Green Award, 2023

• Winner, AMA MR-SIG Don Lehmann Award, 2023

​“How Do Fast Fashion Copycats Affect the Popularity of Premium Brands? Evidence from Social Media.”  Zijun (June) Shi, Xiao Liu, Dokyun Lee, Kannan Srinivasan (2023). Journal of Marketing Research, 60(6), 1027-1051.​

“Design of Platform Reputation System: Optimal Information Disclosure,”  Zijun (June) Shi, Kannan Srinivasan, Kaifu Zhang (2022). Marketing Science, 42(3), 500-520.​​​

“Freemium as an Optimal Strategy for Market Dominant Firms,” ​Zijun (June) Shi, Kaifu Zhang, Kannan Srinivasan (2019). Marketing Science, 38(1), 150-169.

“Can Market Power Be Controlled by Regulation of Core Prices Alone?: An Empirical Analysis of Airport Demand and Car Rental Price,” Achim Ingo Czerny, Zijun (June) Shi, Anming Zhang (2016). Transportation Research Part A, Vol. 91 (September), 260-272.